30 July, 2019

How Leveraging Patient Engagement Increases Loyalty More Than Traditional Marketing

When looking to increase patient loyalty, hospitals and...

16 July, 2019

The Rise of Retailers & How Hospitals Can Compete

Is your hospital ready to take on retail-behemoths like...

25 June, 2019

What Are Seniors Looking for in a Healthcare Provider?

 

It started on January 1, 2011 — the day that the first...

19 June, 2019

How to Use Psychographics to Attract New Patients to Urgent Care Centers

The demand for urgent care is on the rise. But as new...

11 June, 2019

What Healthcare Providers Should Know Before Developing a Mobile Marketing Strategy

When the Pew Research Center first surveyed mobile phone...

31 May, 2019

How Do Patients’ Motivations Change Over Time?

Market segmentation dates back to the early 1900s....

16 May, 2019

3 Cost-Effective Ways to Improve Health Outcomes

More than a decade ago, The New England Journal of...

30 April, 2019

What Does Patient Loyalty Look Like?

Sometimes brand loyalty is easy to recognize. Check out...

23 April, 2019

What Different Psychographic Segments Are Looking for When They Interact With Your Medical...

Positive patient experiences have been called the ‘Holy...

22 April, 2019

How Does Patient Loyalty Drive Revenue?

Loyal customers are invaluable in any industry. They don’t...

26 March, 2019

Why Americans Are Interested in Telemedicine But Aren't Using It

Up to 77 percent of consumers are interested in...

26 March, 2019

The How & Why of Patient Behavior: How Psychographic Segmentation Improves Healthcare...

All too often, hospitals and medical practices rely on...